Customer
Client
Partner
Success story

Fusion Communications achieves 97% retention, thanks to powerful customer insights and tools

How industry-leading visibility, flexibility and hands-on support helped Fusion strengthen loyalty and elevate customer experience.

November 24, 2025
4 min read

Industry

Reseller

Company Size

10-15 employees

Location

Lichfield, England

Service

Distribution

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“Our retention rate is over 97%, which is directly attributable to the tools they have developed and continue to enhance.”

Oliver Rowe
CEO and Founder
Overview

Elevating business connectivity since 2013

Fusion Communications has been dedicated to enhancing connectivity and collaboration for businesses since 2013. They believe in the power of communication to drive success and have been continuously evolving to stay ahead in the telecoms industry.

We spoke to Oliver Rowe, CEO and Founder of Fusion Communications, to learn how plan.com has helped them improve customer experience and take business connectivity to the next level.

Challenge

Solving the visibility gap in mobile estates

Oliver shared that one of the biggest challenges is ensuring customers have clear visibility over their mobile estate when it comes to their usage and charges.

“With most providers, visibility only comes when the bill is produced. Additionally, the lack of self-service tools means companies are entirely reliant on third parties or the network to manage changes. We wanted the flexibility to build packages that suited our needs.”

Solution

Flexibility, support and tools that build loyalty

We asked Oliver the secret to Fusion’s business growth.

“plan.com’s ability to continue attracting the very best talent to support us has been exceptional, proving we made the right choice in partnering with plan.com. They truly understand that ‘we’re in this together’. Combined with the industry-leading my.plan platform, our partner platform for building deals and quotes, and flexible commercial options, we rarely find ourselves in a position where we can’t get business done!”

He went on to explain how most of Fusion’s customers choose to renew at the mid-point of their contract, which makes them highly loyal and provides Fusion with ongoing opportunities to introduce further products and services from their portfolio.

The plan.com and Fusion partnership
97%
customer retention rate
The plan.com and Fusion partnership
10+
years as a plan.com partner
Results

Long-term success through loyalty and exceptional service

Fusion has achieved a retention rate of over 97%, driven by plan.com’s advanced tools and the company’s commitment to exceptional customer engagement. my.plan’s superior visibility and control features give Fusion a competitive edge, helping secure new business and expand into larger enterprise markets while continuing to provide a great experience for SMB customers.

With most customers renewing mid-contract, loyalty remains high, creating ongoing opportunities to introduce additional products and services. This strong retention and expansion strategy have positioned Fusion for sustained growth and long-term success.

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