Customer
Client
Partner
Success story

Transforming engagement and mobile operations for a leading Scottish football club

Hibernian FC gains clearer usage insight, proactive cost control and a seamless user experience with plan.com’s platform, my.plan.

December 9, 2025
3 min read

Industry

Sports

Company Size

SMB

Location

Edinburgh, Scotland

Service

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“Previously people would go over their allowance of minutes and data and heavy charges would start to stack up. It wasn’t their fault; they didn’t know their limits and they couldn’t see their usage. So having that visibility is vital.”

Murray Milligen
Commercial Director
Overview

Driving innovation on and off the pitch

As the world of sport becomes increasingly reliant on technology, Hibernian FC is embracing digital transformation to enhance fan engagement and improve operational efficiency. Working with plan.com and its partner Indigo, has been central to unlocking new efficiencies and modernising the club’s communication capabilities. See how plan.com and my.plan enabled Hibernian FC to gain clearer visibility, reduce costs and simplify mobile management.

Challenge

High costs and lack of usage transparency

With around 20 business mobile phones across a staff of 100, Hibernian FC faced rising mobile usage. Under previous providers, costs were increasing and staff had no visibility of their data or minute allowances, causing unintentional overspend.

“Previously people would go over their allowance of minutes and data, and heavy charges would start to stack up,” says Murray Milligen, Commercial Manager. “It wasn’t their fault; they didn’t know their limits and they couldn’t see their usage.”

The club needed a solution that would reduce costs, give the finance team immediate visibility and allow them to proactively manage usage.

Solution

Clear oversight and smarter cost control with my.plan

As soon as the partnership began in August 2020, plan.com and Indigo reviewed the club’s existing contract and immediately identified opportunities to cut costs and improve efficiencies. Through my.plan, the finance team gained instant access to real-time usage data, enabling them to monitor allowances, set controls and prevent unnecessary charges.

The platform’s simplicity also meant staff across the club could use it with ease – no technical expertise required.

20+
connections
3+
years as a plan.com customer
Results

Cost savings, transparency and a smooth user experience

With clearer oversight and proactive management tools, Hibernian FC reduced mobile usage costs and gained full transparency over their account. Murray highlights how user-friendly the platform has been for non-IT professionals, calling its clarity and ease of use one of its biggest strengths.

Murray says, “If you are not an IT professional, sophisticated tech tools can be complicated to understand and use. The plan.com platform (my.plan) is clear and straightforward and that’s one of the best things about it.”

“It was a no-brainer to go with plan.com,” Murray concluded.

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